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Deliverability.com: Is Double Opt-in Overrated?
Source: Deliverability.com By Naeem Kayani Why are we still talking about “double opt-in?” It has been discussed, debated and explained by the industry leaders over and over again. Yet, it is still...
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Build Your Email List With Double Opt-In Permission by Denise Keller...
Build Your Email List With Double Opt-In Permission In order to ensure that you are conducting your email marketing campaign in the most ethical manner possible, you need to harness the security of...
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Knock, Knock… Who’s There? Spam. Spam Who? by Joi Brooks @joibrooks
Knock, Knock… Who’s There? Spam. Spam Who? Some folks never forget a face but have trouble remembering names. Email servers never forget a name but are sight blind and rely on your domain’s good...
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Sh*t My dad says about email marketing by Chis Donald @inboxgroup
My dad is one of my favorite people in the world. He’s 82, retired, and lives in Winter Haven, Florida. He has a great sense of humor as well as a firm grasp of what I do. In fact, I once heard him...
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Optin Monster – Ultimate Guide to Single Optin vs. Double Optin – Which One...
By: Optin Monster Have you ever wonder which one converts better: single opt-in vs double opt-in? Want to learn more about the differences between double opt-in and single opt-in? In this guide, we...
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Kevin Muldoon – Single Opt-In vs Double Opt-in
By: Kevin Muldoon All email marketers will to have at least once decide whether to use a single opt-in or double opt-in for their email lists. A single opt-in means that once a visitor enters their...
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Elegant Themes – The Importance And Benefit of Double Opt-in Email Marketing
By: Elegant Themes Ah, yes, email marketing. Much like online marketing, being able to build an email list is one of those things that we all want to master. There are various methods to go about...
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Litmus – Single Opt-In vs. Double Opt-In: The Verdict on Email Permission
By: Litmus We’ve heard the case for single opt-in (SOI) and the case for double opt-in (DOI). And we have also heard public opinion on the matter, which is nearly evenly split. Before we proceed,...
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Benchmark – When Is It Okay To Use Single Opt-In?
By: Benchmark Let’s face it. If you don’t have a confirmed opt-in list, you are much more likely to hit spam traps, have high bounce rates and low open rates at some point. All around, it’s a risky...
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ActiveCampaign – Double opt-in vs. single opt-in
By: ActiveCampaign The double/single opt-in process is configured on the Form level. By default, our forms use double opt-in. Whether you use double opt-in or single opt-in is a decision you should...
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Ometria – The Great Opt-In Debate: Single or Double Opt-In Email Marketing?
By: Ometria The question of single versus double opt-in certainly polarises opinion amongst ecommerce marketers (consider it the ‘Jaffa Cakes: cakes or biscuits?’ argument of the email marketing...
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Litmus – Single Opt-in vs. Double Opt-in: The Court of Public Opinion
By: Litmus The case has been made for single opt-in and the case has been made for double opt-in. This contest is clearly one of great public interest, judging by the number of people who have...
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Question Pro – DOUBLE OPT IN VS. SINGLE OPT IN: WHICH IS BETTER FOR BUILDING...
By: Question Pro One of the reasons we do surveys is to try and figure out what’s important to our customers – so we can do more of the good stuff, and less of the stuff that irritates them. In this...
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FreshMail – What are ‘Double Opt-in’ and ‘Single Opt-in’ and when do you use...
By: FreshMail FreshMail allows you to choose between two ways to add a new recipient to your mailing list. The first option, called Double Opt-in, sends a new subscriber to your newsletter an email...
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